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RAD ADS OF THE WEEK

Some of our favourite ads from the past week. Read what the makers behind these ads have to say about the idea and execution.

BY Aryan Khanna
30th October 2023
RAD ADS OF THE WEEK

AGENCY

Shrishti Jagirdar
Vice President, Schbang

“At a time when people’s attention spans are getting shorter, we made engrossing 10-seconders for Britannia Winkin’ Cow, Rich Shakes—an immersive experience unlike any other. Each movie combines artistic talent and ASMR noises to excite the senses.”

CLIENT

Abhishek Sinha
Chief Business Officer, Britannia Dairy

“We are thrilled to unveil the latest sensation from Britannia Winkin’ Cow, Rich Shakes! The overwhelming love and positive feedback we’ve received from consumers are truly heartwarming.”


AGENCY

Richard Anthony
Director, Room no 101

“We were thrilled to create a music video for Tata Coffee Grand, celebrating Tamil Nadu’s coffee culture. Our goal was to create a culturally resonating musical piece using the sonic device ‘shik shik shik’ that appeals to both traditional and contemporary audiences.”

CLIENT

Puneet Das
President - Packaged Beverages, India & South Asia, Tata Consumer Products

“We are thrilled to partner with Arivu to bring forth this captivating coffee anthem, a melodious celebration of Tamil Nadu’s enduring love affair with coffee. Through music and visuals, we pay homage to a culture where every day feels like a Coffee Day.”

  • TAGS :
  • #SipTheWow!
  • #TataCoffee

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