Tags Story

Interview
Policybazaar: TV is the Largest Reach Medium in India
BY Arka Roy Chowdhury
Cover Story
TRAI-ing, But Not Enough
BY SONAM SAINI
Interview
Thriving in Authenticity
BY Arka Roy Chowdhury
Cover Story
Where is my TG?
BY Ashee Sharma BY Mansi Sharma
Cover Story
PMAR 2024: AdEx Treads on a Tightrope
BY admin
Talking Point
Global Headwinds Mar AdEx Growth: Pitch Madison Advertising Report 2024
BY Mansi Sharma
Spotlight
dentsu-e4m Report 2023: A Triumph for Digital Advertising
BY admin
Spotlight
IPL: The Advertising Juggernaut
BY admin
Talking Point
Adani and NDTV: A Year in Review
BY RUHAIL AMIN
Creative Zone
RAD ADS OF THE WEEK
BY Aryan Khanna
Spotlight
'Primetime Show is the Editorial Page of a News Channel'
BY RUHAIL AMIN
Cover Story
'We're A Single-Point Access To TV Ecosystem'
BY NAZIYA ALVI RAHMAN
Interview
‘TV Is Still A Major Medium For Slice’
BY Imran Fazal
Spotlight
‘TV Ratings On Day 1 Of IPL Went Up By 31%’
BY NAZIYA ALVI RAHMAN
Creative Zone
LATEST AD CAMPAIGNS
BY Anupama Sajeet
Talking Point
Television Is Alive & Ruling The Era Of Omni-broadcasting
BY admin
Cover Story
India Outshines Global AdEx
BY admin
More From Impact
CII-KPMG: CTV Only in 20Mn Indian Homes, Scaling to be Impacted by Infrastructural Changes
BY admin
Spotlight
‘Finecast will accelerate the Idea of Integrated TV Planning in India’
BY Javed Farooqui
CMO Interview
Biking for a Cause
BY Anjana Naskar

TOP STORY VIEW MORE

Who is the right choice, baby?

As the number of celebrity endorsements keep rising, in an ever competitive ad world, the question remains: What creates impact? The celeb or the content?

3 months ago

test - Mastering the Art of Emotional Storytelling in Advertising

5 months ago

IMPACT Celebrates 20 Years

10 months ago

NEWS LETTER

Subscribe for our news letter

E - PAPER

Subscribe To Impact Online

BUY IMPACT ONLINE

IMPACT SPECIAL ISSUES


  • demo

  • Anupriya Acharya Tops the IMPACT 50 Most Influenti

  • Advertising Turbocharged

  • A Toast to creativity

  • GOAing towards tech-lead creativity

  • REDISCOVERING ONESELF

  • 50 MOST INFLUENTIAL WOMEN LIST 2022

  • BACK WITH A BANG!

  • Your Best Coffee Ever

  • PR Commune Magazine June-July 2022

  • 13th-ANNIVERSARY-SPECIAL

  • PR Commune Magazine April 2022

VIDEO GALLERY VIEW MORE

Anuja Trivedi of Shemaroo Entertainment Ltd, Rank #43 on Impact Top 50 Most Influential Women, 2024

Use your existing account to sign in

I forgot my password

or sign in using apps you love:

New user? Sign up