Tags Story

Talking Point
Marketers Caught in an AI Duel
BY Mansi Sharma
Talking Point
Will India Follow the EU Example on Google Android Decision?
BY Imran Fazal
Cover Story
DIGITAL PUBLISHERS VS. GOOGLE
BY Imran Fazal
Impact Feature
E4M CONCLAVE: PEEK INTO MARKETING TRENDS IN A POST-COVID WORLD
BY TEAM IMPACT
Spotlight
ABHIJIT AVASTHI, THE MAN WHO WELCOMES ‘PROBLEMS’
BY NEETA NAIR
Cover Story
WHEN THE MARKETING COOKIE CRUMBLES
BY Dipali Banka and Mitaksh Jain
Cover Story
GOOGLE’S OLIVE BRANCH TO PUBLISHERS
BY Tasmayee Laha Roy
Cover Story
THE GOOGLE GAME PLAN
BY NAZIYA ALVI RAHMAN
Interview
WHY GOOGLE SAYS NEST MINI IS FOR THE ENTIRE FAMILY
BY NEETA NAIR
Spotlight
WHEN WE BUILD FOR INDIA, WE BUILD FOR THE WORLD: SUNDAR PICHAI
BY TEAM IMPACT
More From Impact
DIGITAL: THE LESSER BRUNT OF AD SPEND CUTS
BY NEETA NAIR
Spotlight
GOOGLE: A NEW TAB IN THE CAREER OF SANJAY GUPTA
BY TEAM IMPACT
Interview
‘VERIZON MEANS PREMIUM MEDIA WITH TRUSTED CONTENT’
BY NEETA NAIR

TOP STORY VIEW MORE

Who is the right choice, baby?

As the number of celebrity endorsements keep rising, in an ever competitive ad world, the question remains: What creates impact? The celeb or the content?

3 months ago

test - Mastering the Art of Emotional Storytelling in Advertising

5 months ago

IMPACT Celebrates 20 Years

10 months ago

NEWS LETTER

Subscribe for our news letter

E - PAPER

Subscribe To Impact Online

BUY IMPACT ONLINE

IMPACT SPECIAL ISSUES


  • demo

  • Anupriya Acharya Tops the IMPACT 50 Most Influenti

  • Advertising Turbocharged

  • A Toast to creativity

  • GOAing towards tech-lead creativity

  • REDISCOVERING ONESELF

  • 50 MOST INFLUENTIAL WOMEN LIST 2022

  • BACK WITH A BANG!

  • Your Best Coffee Ever

  • PR Commune Magazine June-July 2022

  • 13th-ANNIVERSARY-SPECIAL

  • PR Commune Magazine April 2022

VIDEO GALLERY VIEW MORE

Anuja Trivedi of Shemaroo Entertainment Ltd, Rank #43 on Impact Top 50 Most Influential Women, 2024

Use your existing account to sign in

I forgot my password

or sign in using apps you love:

New user? Sign up